Have It Our Way

Bigmactruck McDonalds, the most popular and reasonably priced concessionaire in Bank Two Ballpark history, has been replaced by Gordon Biersch and Fatburger - pretentious niche vendors offering more expensive fare.

Team President Derrick Hall:

"It should be great and will give us some new options."

New options. Yes. Like paying more for a hamburger or imagining what a value priced McFlurry used to taste like on a hot summer evening, instead of actually enjoying one.

We understand Gordon Biersch sells microbrews, supplying casual imbibers and MLB's rich core of alcoholics with desperately needed product differentiation. But why jettison McDonalds, instead of one of the countless, redundant brew stands currently impeding concourse foot traffic? Do we really need more total beer to quench this half empty stadium's thirst - at the expense of, like, ya know, food?

I've been to Fatburger. Menu items are called fat something. Fat fries. Fat meal. Fat burger. Get it? Whether or not the caloric chow is any more engaging than this one dimensional marketing gimmick, everyone agrees Fatburger is considerably more expensive than McDonalds.

To summarize, the famously family friendly Diamondbacks have increased the supply of beer and overpriced hamburgers at the ballpark, while abandoning what a decade's worth of loyal fans consider the ballpark's best value food option. This, as surveys record rising dissatisfaction with concession prices, and with Arizona licking it's wounds after a nationally televised bottle throwing incident.

(Photo courtesy of terragalleria.com and worth1000.com)

8 Comments

A slice of pizza in NYC is between 2.00 and 3.00 depending on where you are; my fiancee bought a slice at Shea and the guy looked almost embarrassed at the fact that it cost $7. For one slice!!!
http://paullebowitz.mlblogs.com/

"A slice of pizza in NYC is between 2.00 and 3.00"


That's odd. Phoenx pizzerias are open from 11AM-2PM and 5PM-closing. So much for the vaunted city that never sleeps.

$$$$$$$$$$$$$$$$$$$$$$$$!!!!!

Well, I can understand the implementing of micro-brew part because it's nice to have a decent beer at a game. But I have a hard enough time paying $6 for an Old Style, possibly the nastiest, cheapest beer on earth. But how dare they take away America's favorite food. That's a hard line to sell.


Coincidently, I haven't eaten at McDonald's in about three years now. Watching Morgan Spurlock hurl on the big screen changed me for life. But that's just me. I guess if I had to choose between a 7 DOLLAR slice of pizza and 2 DOLLAR hamburger, I might be tempted to flirt with possibly having to chuck during the 7th inning stretch, but in the end I'd probably just take the pizza, which would take a little longer to make me sick...at least til I get home.

I'm curious to know what type of prices McDonald's charged at the ballpark. Same as the street or did they mark everything up because that's simply what you do in a ballpark? In any case, you'll probably feel better if you avoid both Fatburger and McDonald chains all together, at the ballpark or anywhere else.

The Macs at Chase were marked up from the street, but still lower than anything else comparable. Big Macs were $3 for a long time, might've been $4 in 2007, I forget.


I saw "Supersize Me" and while I share the movie's concerns about the corporatization of our American diet (people, especially poor people, gravitating to a fast food "lifetsyle", ramping up portion sizes,etc), I sort of bristle at the suggestion that MacDonalds is unusually bad food or some kind of health hazard in moderation. Sure, it's fat, sugar and salt, but so is a lot of other stuff that doesnt incur similar outrage. Like macaroni and cheese. Or pie.

I can make healthier food at home, but honestly, I've gotten sick more often thru my own cooking than I have from McDonalds. Their quality control virtually created the entire industry and is still outstanding, in my view.

The problem now is that people (incl. Spurlock) eat way too much of it, not that Quarter Pounders are inherently toxic patties from Satan. When I was a kid [cue harp music], going to Macs was a special, exciting occasion - first, because there were so few outlets, and second, cuz my mom cooked dinner 28 or 29 days a month. People traveled less, and ate out A LOT less. Fast food was a rare but appreciated, even celebrated, convenience that fit well into that lifestyle.

But today, there's little moderation, and the resulting obesity and health issues are a complex, shared responsibility (govt, family, business), immensely larger than any corporate player.

I hear you, Matt. Micky D's sure was the highlight of my day when Mom or Dad would cave in to my whining. For me, having lived overseas for so long (and avoiding any and all McDonalds, KFC) in China in order to assimilate to the culture, when I returned my stomach couldn't handle it anymore. I had already stopped eating it (for the most part) before Spurlock, but after that, it just sealed the deal. I can't eat much fast food at all these days. I had Taco Bell the other day (and loved every second of it) until about an hour or so later. Thankfully, I have yet to have these violent reactions to pie or mac and cheese or burgers that I cook at home on the grill.


Maybe that's what we fans should do: bring our own food to the park. My dad and I used to stop at a deli before going to games. That was in the 80s, early 90s. Haven't tried that since I left home. I wonder if they'll even allow us to do that (they being the park security guards at the gate). What a crime...bringing your own food to a game. The audacity!

Part of the fun of going to the ballpark is getting a hot dog from the vendors. As for the McDonald's stuff, it's like anything else---if you don't realize that eating it everyday is bad for you, then you're too dumb to complain about it with any credibility. I thought McDonald's was overreacting to the film by eliminating the supersize option; business is business and no one's forcing anyone to eat their food. There's a simple word that parents can say to children who are begging for the stuff day after day: NO!!
The stuff people buy at the supermarket that's ready made to heat at home and are thinking they're having "home cooking" is just as bad if you look at the ingredients. I've started cooking regularly and realized that it takes about the same amount of time to make something fresh (and that I know EXACTLY what's in it) as it does to buy something and heat it. http://paullebowitz.mlblogs.com/

Actually, Chase, Cell & Shea allow fans to bring in food, under certain guidelines (ie no hard coolers, glass,cans, and food s/b in clear bags).


Not as many people pack after 9/11, when the procedures became more cumbersome, but MLB allows it, even at Shea where the overall security is tighter (ie Shea reserves the right to search vehicles parking on site).

But why would you pack a lunch at Shea, when you can buy a knish from some kid named Latrell? How cool is dat?!

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